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En ese sentido, conforme al antecedente de elaboraci\u00f3n de precio referencial publicado en el SICP, en el marco del presente llamado, los precios referenciales fueron obtenidos en base a la combinaci\u00f3n de precios adjudicados, por esta Convocante, en procedimientos anteriores para servicios similares y de cotizaciones recabadas de empresas del rubro que operan regularmente en el mercado.\n\nEn cuanto a la cotizaci\u00f3n de los \u00edtems, los interesados en participar deber\u00e1n formular sus ofertas con base en las especificaciones t\u00e9cnicas de los servicios requeridos, considerando sus propios costos y los dem\u00e1s factores que influyan en la determinaci\u00f3n de sus precios.\n\nFinalmente, corresponde se\u00f1alar que el procedimiento de confecci\u00f3n de los precios referenciales realizado por esta Convocante no supone intervenci\u00f3n alguna en la fijaci\u00f3n de los precios ofertados por las empresas que contestaron la solicitud de presupuesto. La participaci\u00f3n de la OEE se ci\u00f1e \u00fanica y exclusivamente a la remisi\u00f3n de solicitudes de cotizaci\u00f3n, la recepci\u00f3n y an\u00e1lisis de las respuestas y la posterior elaboraci\u00f3n del precio referencial, conforme a lo establecido en la normativa aplicable emitida por la DNCP. Dicho procedimiento tiene por \u00fanica finalidad estimar el impacto presupuestario que derivar\u00eda de la realizaci\u00f3n del procedimiento de contrataci\u00f3n. Por consiguiente, la determinaci\u00f3n final de los precios de  los servicios corresponde exclusivamente a los oferentes, en funci\u00f3n de sus costos, condiciones de mercado, margen de utilidades, etc. \n\n2.\t\u00bfC\u00f3mo se va a utilizar ese monto una vez adjudicado el contrato?\n\nResulta importante aclarar a los interesados en participar en el presente procedimiento que esta Convocante ha optado por la modalidad de \"contrato abierto por montos\", atendiendo a que, por la naturaleza de los servicios requeridos no es posible determinar de antemano cantidades exactas a ser requeridas del servicio en cuesti\u00f3n. En tal sentido, la Contratante podr\u00e1 solicitar los servicios conforme a las necesidades operativas que surjan durante la ejecuci\u00f3n contractual, hasta el l\u00edmite del monto m\u00e1ximo determinado en la adjudicaci\u00f3n.\n\n3.\t\u00bfSe espera que incluyamos tambi\u00e9n precios por spot o tarifas por emisora como referencia? \n\nPara la presentaci\u00f3n de ofertas, los oferentes deber\u00e1n ajustarse a las instrucciones y especificaciones t\u00e9cnicas establecidas en el Pliego de Bases y Condiciones, debiendo consignar sus precios conforme a sus costos y a los dem\u00e1s factores que influyan en su determinaci\u00f3. Es adem\u00e1s importante mencionar que, el an\u00e1lisis de los precios ofertados ser\u00e1 efectuado conforme a lo dispuesto en el Art. 53 - \"An\u00e1lisis de los precios ofertados\" - de la Ley N.\u00ba 7021/2022 \"De Suministro y Contrataciones P\u00fablicas\".\n\nAsimismo, corresponde precisar que los valores relevados durante la etapa de planificaci\u00f3n tienen por \u00fanica finalidad la determinaci\u00f3n de un precio referencial orientado a estimar el impacto presupuestario de la contrataci\u00f3n. Tales valores constituyen una presunci\u00f3n t\u00e9cnica del costo de los servicios requeridos, sin car\u00e1cter vinculante para los oferentes. En consecuencia, la determinaci\u00f3n de los precios ofertados corresponde exclusivamente a las empresas participantes, conforme a su competitividad y margen de beneficios, sin intervenci\u00f3n de la Convocante en dicha determinaci\u00f3n econ\u00f3mica.\n\n4.\t\u00bfC\u00f3mo se van a comparar las ofertas, si cada oferente puede armar su propuesta con distintos criterios? \n\nResulta importante aclarar a los interesados en participar en el presente procedimiento que la comparaci\u00f3n de ofertas se realizar\u00e1 conforme a lo establecido en el Cap\u00edtulo VIII - Evaluaci\u00f3n de Ofertas y Resultado de la Contrataci\u00f3n en los Procedimientos Convencionales de Licitaci\u00f3n, de conformidad a lo establecido en el Art. 52 que dispone: \"La evaluaci\u00f3n de las ofertas se llevar\u00e1 a cabo con base a la metodolog\u00eda, criterios y par\u00e1metros establecidos en los pliegos de bases y condiciones...\", por lo que los interesados deber\u00e1n observar las bases y condiciones del presente procedimiento.\n\nEn virtud a todo lo expuesto, esta Convocante deja constancia de que el Pliego de Bases y Condiciones fue elaborado atendiendo a las caracter\u00edsticas del objeto contractual, considerando las exitosas experiencias que ha acumulado en procedimientos similares y fundamentalmente a la necesidad institucional cuya satisfacci\u00f3n se persigue mediante el presente llamado. En tal sentido, los requisitos de participaci\u00f3n y los criterios de evaluaci\u00f3n fueron definidos de manera razonable y proporcional, orientados a garantizar la calidad y correcta ejecuci\u00f3n de los servicios requeridos, en concordancia con los principios de \"Econom\u00eda, Eficacia y Eficiencia\" y \"Valor por Dinero\" previstos en el art\u00edculo 4\u00b0 \"Principios rectores\" de la Ley N.\u00ba 7021/2022 \"De Suministro y Contrataciones P\u00fablicas\". 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